Chase Mobile App Design
Year
Location
2022
NY, USA
Chase
Mobile App Design
Challenge : Find out the pain points and solve the main problems.
Solution : Simple and clear layouts for users to view primary and important information.
Research
To make sure what the users' needs and wants, interviews were conducted while users were using current version of app.
Research Goal
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Can users clearly see the primary information when landing on the first page of app?
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Can users find the important information?
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Does the navigation clear enough for users to understand what it is?
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Are the actions easy to completed by users?
Research Methodology
Five participants took the interviews
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Age : 25-30
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Demographic : USA
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Education : University graduate - College graduate
Users are questioned :
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Is the app easy to use?
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Do you know what the navigation is about?
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Can you get the information at the first glimpse?
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Can you easily find what you are looking for?
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Do you have hard time to make actions?
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Is it confusing while using the app?
Insights :
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Participants have hard time to find certain information.
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Participants are confused while using the app, there were too much going on.
Design Concept
To make the app easy to use and contain primary information for users.
Sitemap
Starting from loading page to log in page, main account page, bank account page, credit card page, and credit score page presents the main pages of users' needs and wants after entering the app.
Wireframes
At the very early stage of design, focusing on what users might want to see at the first sight of entering every page. Every page should consider what information is the most important at users' perspectives. Minimize useless images and words that might confuse users and place primary informations.
Prototypes
Apply signature colors.
Simplify instructions and descriptions.
Hi-Fi Prototypes
Log in page
Accounts page
Main account page
Credit journey page
Final Main Page Mockups
